Point-Based Marketing System · Now Available

GrowthPoints

Earn points. Unlock growth. Scale smarter, with every action.

A predictable, point-based retainer for design, marketing, automation, and AI work — with clear task values, flexible priorities, and capacity you can actually plan.

How it works
· Buy outcomes, not hours· Monthly point plans· One-off point blocks
GrowthPoints — point-based marketing system box by Bow Tie Kreative

One system for design, marketing, automation, and AI — measured in value delivered, not time logged.

GrowthPoints replaces hourly billing with point-based capacity. You see exactly what each deliverable costs, you control the priority queue, and you scale up or down without renegotiating retainers.

Feature 01

Capacity you can actually plan.

GrowthPoints includes work volume plus active production capacity.

Move the highest-priority work forward without hourly billing chaos.

Capacity you can actually plan.
Points + Active Slots

Each plan includes monthly points and a number of active job slots.

Priority-Based Queue

You decide what moves forward first — the queue follows your priorities.

Multiple Jobs in Motion

More slots mean more deliverables can move at the same time.

Scale with Add-On Capacity

Need more? Drop in a one-off point block or upgrade your plan.

Feature 02

Automate the busywork.

Build smart workflows that save time and reduce friction.

Workflow planning, setup, testing, and optimization available. Third-party software not included.

Automate the busywork.
CRM Workflows

Stage logic, lead scoring, automated follow-ups.

Lead Routing

Send the right lead to the right rep, instantly.

Form-to-Email Automation

Submissions trigger personalized email sequences.

Reporting Automation

Dashboards and weekly reports built once, run forever.

Feature 03

AI tasks, guided by strategy.

Use GrowthPoints for AI-powered marketing support.

AI outputs are reviewed and refined by Bow Tie Kreative. Third-party AI tools not included unless stated in writing.

AI tasks, guided by strategy.
Content Ideation

Generate angles, hooks, and outlines that fit your brand voice.

Prompt Libraries

Reusable prompt sets for content, ads, and customer comms.

Draft & Edit Workflows

AI drafts, human edits — output that's actually on-brand.

Chatbot Planning

Conversation flows mapped to your funnel and FAQs.

Feature 04

Buy outcomes, not hours.

GrowthPoints keeps pricing flexible, strategic, and predictable.

Points represent value, strategy, complexity, and execution — not hours.

Buy outcomes, not hours.
Monthly Point Plans

A predictable monthly retainer measured in deliverable value.

Clear Task Values

Every deliverable has a transparent point cost — no surprises.

Flexible Priority Swaps

Change priorities mid-month if work hasn't started yet.

One-Off Point Blocks

Need a sprint? Buy a block, run it, done.

Monthly Plans

Monthly GrowthPoints Plans

Choose the amount of monthly capacity you need. Each plan includes a set number of points plus active job slots — so you know both how much work is included and how much can move forward at once.

Starter Growth — Bow Tie Kreative GrowthPoints plan
Monthly Plan
Starter Growth
25
GrowthPoints / mo
2 active job slots

Best for small businesses that need consistent design, content, or marketing support.

  • Light monthly strategy
  • Social, content, or design support
  • Basic website or SEO updates
  • Monthly reporting
Get Starter Growth · $2,500/moSee full details →
Momentum — Bow Tie Kreative GrowthPoints plan
Monthly Plan
Momentum
45
GrowthPoints / mo
3 active job slots

Best for businesses ready to build steady marketing momentum.

  • Content marketing
  • Social campaigns
  • Email campaigns
  • SEO support
  • Landing page or campaign optimization
Get Momentum · $4,500/moSee full details →
Most Popular
Scale Engine — Bow Tie Kreative GrowthPoints plan
Monthly Plan
Scale Engine
75
GrowthPoints / mo
5 active job slots

Best for businesses actively scaling campaigns, leads, automation, and conversions.

  • Campaign strategy
  • Paid ads support
  • Landing pages
  • Email sequences
  • SEO content
  • Automation support
  • Conversion optimization
Get Scale Engine · $7,500/moSee full details →
Authority — Bow Tie Kreative GrowthPoints plan
Monthly Plan
Authority
110
GrowthPoints / mo
7 active job slots

Best for brands that need deeper strategy and multi-channel execution.

  • Full-funnel marketing support
  • Advanced campaign execution
  • Authority-building content
  • AI-assisted workflows
  • Automation support
  • Reporting and optimization
Get Authority · $11,000/moSee full details →

Plans are billed monthly and can be paused or canceled anytime. GrowthPoints give you predictable monthly capacity without hourly billing.

Points determine the amount of work included. Active job slots determine how many deliverables can move forward at the same time.

One-Off Point Blocks

Need more capacity? Add a point block.

Use one-off point blocks for extra tasks, campaign sprints, rush support, launches, or project-based work outside your monthly plan.

Quick Win Block — Bow Tie Kreative GrowthPoints block
Block
Quick Win Block
10
pts

Best for small fixes, quick design requests, minor website updates, mini audits, or one-off improvements.

See full details →
Project Block — Bow Tie Kreative GrowthPoints block
Block
Project Block
25
pts

Best for a landing page, content batch, setup work, automation cleanup, or a focused marketing project.

See full details →
Campaign Block — Bow Tie Kreative GrowthPoints block
Block
Campaign Block
50
pts

Best for a full campaign push, funnel setup, SEO/content sprint, or multi-channel execution.

See full details →
Growth Sprint — Bow Tie Kreative GrowthPoints block
Block
Growth Sprint
75
pts

Best for larger builds, launches, automation projects, AI workflows, or heavier execution windows.

See full details →
Launch Block — Bow Tie Kreative GrowthPoints block
Block
Launch Block
100
pts

Best for major launches, website projects, full funnel builds, or custom growth initiatives.

See full details →

Extra point blocks are priced at a higher point rate than monthly plans because they do not include reserved long-term capacity.

Third-party software, subscriptions, ad spend, hosting, domains, premium plugins, API costs, automation tools, AI tools, and external platform fees are not included unless stated in writing.

Task Menu

Every deliverable. Every point value.

Use your monthly points or one-off blocks across design, marketing, automation, and AI work.

Monthly marketing plan5 pts
Campaign strategy8 pts
Competitor analysis8 pts
Brand messaging review8 pts
90-day growth roadmap13 pts
Full go-to-market plan21 pts

Point values are estimates and may vary based on complexity, urgency, available assets, revision needs, stakeholder involvement, and project requirements.

Calculator

Estimate your GrowthPoints.

Choose the work you need and see which monthly plan or one-off block fits best.

Selected work
Add tasks above to start estimating.
Estimated total
0
GrowthPoints
Recommended monthly plan
Recommended one-off block

Suggested next step: pick the matching plan or block above. Need help confirming scope, priorities, active job slots, and timeline? Book a GrowthPoints call.

This calculator provides an estimate only. Final point values may vary based on complexity, urgency, available assets, revision needs, stakeholder involvement, and project requirements. Third-party software, subscriptions, ad spend, hosting, domains, premium plugins, API costs, automation tools, AI tools, and external platform fees are not included unless stated in writing.

How it works

From plan to delivery in four steps

01
Pick a plan

Choose a monthly GrowthPoints plan based on the volume + active slots you need.

02
Submit work

Drop deliverables into your queue with priority. Each task has a transparent point value.

03
We deliver

We work the queue, optimize, and report — across design, marketing, automation, and AI.

04
Scale capacity

Top up with one-off point blocks or upgrade your plan whenever you need more output.

Rules & Disclaimers

Simple rules. Clear expectations.

Points are not hours.

GrowthPoints represent value, strategy, complexity, effort, and production capacity — not time logged.

Points reset monthly.

Unused points reset unless rollover is included in writing.

Extra work needs extra points.

New requests can be swapped into the queue, added through a point block, or saved for the next month.

Rush work may cost more.

Rush requests may require 1.5×–2.5× points depending on deadline and availability.

Third-party tools are not included.

Software, subscriptions, ads, hosting, domains, plugins, API costs, AI tools, and external platforms are billed separately.

Client delays affect timelines.

Work begins once required assets, access, briefs, and approvals are received.

Client Success Stories

Real Results on Video

Hear directly from clients about their journey and transformation.

Reviews

Trusted by Growing Brands

See what others are saying about their results with our systems.

"Ryan and his team are absolutely amazing! They went above and beyond when creating my new website from scratch. They communicated often, made sure I was updated every step of the way and ensured that I was fully satisfied with every aspect of my website. They are well priced and were always responsive to my questions, ideas and changes. I highly recommend them for any marketing needs. Thank you so much for everything you have done for Barbu Entertainment."

AB
Anatoli Barbu
Verified Review

"We wish to continue doing business with Bow Tie Kreative and also recommend others, not to look further for your brand development."

IM
Imran Mirza
Verified Review

"Bow Tie Kreative has served customers for quite some time now. I've seen the work that Founder Ryan Perez puts into building his clients' websites, logos and deliverables. His work ethic is iron clad, and he researches the best tools to get things done even if it means coding something himself."

AR
Anna Rounseville
Verified Review

"I reached out to Ryan to help design my sponsor-a-child program and brochure for my nonprofit, he did great work and really did a great job designing them… Thanks a ton, Ryan! Great eye for design."

JT
Joshua Therrien
Verified Review

"Your work is incredible! 450 guests and Canada's BEST in communications all LOVED what you did. Thank U"

JB
Jully Black
Verified Review

"I strongly recommend Ryan Perez and his team at Bow Tie Kreative. He has given my firm excellent service that was also on time and on budget. My profile has increased with the advertising and web work that Bow Tie Kreative has done for my firm. It has increased my business and given me new leads for additional work."

TM
Tony Masone
Verified Review
Not the right fit?

Need a full website or funnel build instead?

If GrowthPoints isn't the right fit, our funnel team can build a fully managed conversion system end-to-end.

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FAQ

Common questions

No. GrowthPoints are not hours. They represent the value, complexity, strategy, effort, and production capacity required for a deliverable.
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