We use cookies and similar technologies for site functionality, analytics, and marketing. By selecting "Accept" you consent to non-essential cookies. Choose "Reject" to limit them to what's strictly necessary. See our Cookie Policy and Privacy Policy.
Point-Based Marketing System · Now Available
GrowthPoints
Earn points. Unlock growth. Scale smarter, with every action.
A predictable, point-based retainer for design, marketing, automation, and AI work — with clear task values, flexible priorities, and capacity you can actually plan.
· Buy outcomes, not hours· Monthly point plans· One-off point blocks
One system for design, marketing, automation, and AI — measured in value delivered, not time logged.
GrowthPoints replaces hourly billing with point-based capacity. You see exactly what each deliverable costs, you control the priority queue, and you scale up or down without renegotiating retainers.
Feature 01
Capacity you can actually plan.
GrowthPoints includes work volume plus active production capacity.
Move the highest-priority work forward without hourly billing chaos.
Points + Active Slots
Each plan includes monthly points and a number of active job slots.
Priority-Based Queue
You decide what moves forward first — the queue follows your priorities.
Multiple Jobs in Motion
More slots mean more deliverables can move at the same time.
Scale with Add-On Capacity
Need more? Drop in a one-off point block or upgrade your plan.
Feature 02
Automate the busywork.
Build smart workflows that save time and reduce friction.
Workflow planning, setup, testing, and optimization available. Third-party software not included.
CRM Workflows
Stage logic, lead scoring, automated follow-ups.
Lead Routing
Send the right lead to the right rep, instantly.
Form-to-Email Automation
Submissions trigger personalized email sequences.
Reporting Automation
Dashboards and weekly reports built once, run forever.
Feature 03
AI tasks, guided by strategy.
Use GrowthPoints for AI-powered marketing support.
AI outputs are reviewed and refined by Bow Tie Kreative. Third-party AI tools not included unless stated in writing.
Content Ideation
Generate angles, hooks, and outlines that fit your brand voice.
Prompt Libraries
Reusable prompt sets for content, ads, and customer comms.
Draft & Edit Workflows
AI drafts, human edits — output that's actually on-brand.
Chatbot Planning
Conversation flows mapped to your funnel and FAQs.
Feature 04
Buy outcomes, not hours.
GrowthPoints keeps pricing flexible, strategic, and predictable.
Points represent value, strategy, complexity, and execution — not hours.
Monthly Point Plans
A predictable monthly retainer measured in deliverable value.
Clear Task Values
Every deliverable has a transparent point cost — no surprises.
Flexible Priority Swaps
Change priorities mid-month if work hasn't started yet.
One-Off Point Blocks
Need a sprint? Buy a block, run it, done.
Monthly Plans
Monthly GrowthPoints Plans
Choose the amount of monthly capacity you need. Each plan includes a set number of points plus active job slots — so you know both how much work is included and how much can move forward at once.
Monthly Plan
Starter Growth
25
GrowthPoints / mo
2 active job slots
Best for small businesses that need consistent design, content, or marketing support.
Extra point blocks are priced at a higher point rate than monthly plans because they do not include reserved long-term capacity.
Third-party software, subscriptions, ad spend, hosting, domains, premium plugins, API costs, automation tools, AI tools, and external platform fees are not included unless stated in writing.
Task Menu
Every deliverable. Every point value.
Use your monthly points or one-off blocks across design, marketing, automation, and AI work.
Monthly marketing plan5 pts
Campaign strategy8 pts
Competitor analysis8 pts
Brand messaging review8 pts
90-day growth roadmap13 pts
Full go-to-market plan21 pts
Point values are estimates and may vary based on complexity, urgency, available assets, revision needs, stakeholder involvement, and project requirements.
Calculator
Estimate your GrowthPoints.
Choose the work you need and see which monthly plan or one-off block fits best.
Selected work
Add tasks above to start estimating.
Estimated total
0
GrowthPoints
Recommended monthly plan
—
Recommended one-off block
—
Suggested next step: pick the matching plan or block above. Need help confirming scope, priorities, active job slots, and timeline? Book a GrowthPoints call.
This calculator provides an estimate only. Final point values may vary based on complexity, urgency, available assets, revision needs, stakeholder involvement, and project requirements. Third-party software, subscriptions, ad spend, hosting, domains, premium plugins, API costs, automation tools, AI tools, and external platform fees are not included unless stated in writing.
How it works
From plan to delivery in four steps
01
Pick a plan
Choose a monthly GrowthPoints plan based on the volume + active slots you need.
02
Submit work
Drop deliverables into your queue with priority. Each task has a transparent point value.
03
We deliver
We work the queue, optimize, and report — across design, marketing, automation, and AI.
04
Scale capacity
Top up with one-off point blocks or upgrade your plan whenever you need more output.
Rules & Disclaimers
Simple rules. Clear expectations.
Points are not hours.
GrowthPoints represent value, strategy, complexity, effort, and production capacity — not time logged.
Points reset monthly.
Unused points reset unless rollover is included in writing.
Extra work needs extra points.
New requests can be swapped into the queue, added through a point block, or saved for the next month.
Rush work may cost more.
Rush requests may require 1.5×–2.5× points depending on deadline and availability.
Third-party tools are not included.
Software, subscriptions, ads, hosting, domains, plugins, API costs, AI tools, and external platforms are billed separately.
Client delays affect timelines.
Work begins once required assets, access, briefs, and approvals are received.
Client Success Stories
Real Results on Video
Hear directly from clients about their journey and transformation.
Reviews
Trusted by Growing Brands
See what others are saying about their results with our systems.
"Ryan and his team are absolutely amazing! They went above and beyond when creating my new website from scratch. They communicated often, made sure I was updated every step of the way and ensured that I was fully satisfied with every aspect of my website. They are well priced and were always responsive to my questions, ideas and changes. I highly recommend them for any marketing needs. Thank you so much for everything you have done for Barbu Entertainment."
AB
Anatoli Barbu
Verified Review
"We wish to continue doing business with Bow Tie Kreative and also recommend others, not to look further for your brand development."
IM
Imran Mirza
Verified Review
"Bow Tie Kreative has served customers for quite some time now. I've seen the work that Founder Ryan Perez puts into building his clients' websites, logos and deliverables. His work ethic is iron clad, and he researches the best tools to get things done even if it means coding something himself."
AR
Anna Rounseville
Verified Review
"I reached out to Ryan to help design my sponsor-a-child program and brochure for my nonprofit, he did great work and really did a great job designing them… Thanks a ton, Ryan! Great eye for design."
JT
Joshua Therrien
Verified Review
"Your work is incredible! 450 guests and Canada's BEST in communications all LOVED what you did. Thank U"
JB
Jully Black
Verified Review
"I strongly recommend Ryan Perez and his team at Bow Tie Kreative. He has given my firm excellent service that was also on time and on budget. My profile has increased with the advertising and web work that Bow Tie Kreative has done for my firm. It has increased my business and given me new leads for additional work."
TM
Tony Masone
Verified Review
Not the right fit?
Need a full website or funnel build instead?
If GrowthPoints isn't the right fit, our funnel team can build a fully managed conversion system end-to-end.